FAQs

What is a column inch?

• One column across (1.833") and one inch in height. Billing is calculated using column inches. There is a ruler on the back cover to help you in measuring column inches.

Is there a charge for the Daily News to design an ad for our company?

• The Daily News ad design department can design your display ad for free. There is a $6 charge to have a classified display ad designed for you.

Can I be billed?

• It is our policy that you must advertise with us for at least a year before being billed. After that year you may submit a credit application for consideration.
• If you are a well-established business or a chain coming into our area we will accept credit applications for consideration.

What size ad can I run?

• As big as a double truck (two facing pages) no smaller than 1 column x 2 inches.

What are some common ad sizes and prices?

• On the right are some suggestions of sizes and prices (at open rate) to get the most space for your money.

Where can I find the complete 2006-2007 Rate And Data Booklet?

• Click here to download a PDF version of the 2006-2007 Rate and Data Booklet.