Corrections

Make-Good Ads

  • The Daily News assumes no financial responsibility for errors in advertisements beyond the cose of space occupied by the advertisement in the first issue in which the error is made. "Make-good ads" will run, when appropriate, before billing adjustments are made. Such adjustments will not be considered if a proof of the ad was delivered and advertiser failed to call in corrections by the stated deadline. Errors in an ad do not automatically qualify for a make-good ad.

Credit Adjustments

  • Credit will not be considered if the Daily News advertising director is not notified within 15 days of the invoice date. Billing adjustments will be based on what percentage the error detracts from the effectiveness of the total advertising message, as determined by the Daily News advertising director. Adjustments will be noted on the next statement. Any/all "make-good ads" and credit adjustments will be determined by the ad director. The Daily News is not responsible for errors in ad if copy is turned in after deadline.